We keep writing stories with our bodies, with people, with new devices, reinventing existing material.
Why is it that regardless of the field and trends, sometimes ideas and concepts struggle to materialise, to fulfil imagination and expectations, to achieve goals?
My way to answer the question is to immerse myself and investigate the context, integrate planning, service design and creative direction, realizing projects for web, print and spaces that work organically.
I have been accompanying creative and executive processes for more than 20 years, taking care of them with inventiveness, essentiality and coherence.

contacts >

on going projects

Interior design and creative direction for the new shops of Granarolo, the largest milk supply chain in Italy .
A project by OpenQuadra.

research

In dialogue with different areas of thinking and action – from art and culture, hybrid planning to design and business – I’m working at translating design processes into an analytical fabric.

partners and collaborations

OpenQuadra studio
Decolonizing Architecture Art Research
ateliersi
SGCommunity.it
Jam e la Tempesta